Entry Information
– Mailed entries: $35 per head if postmarked by WEDNESDAY, APRIL 1
– Online entries: $35 per head if made through the online system by WEDNESDAY, APRIL 1
– $55 per head if entry made online or postmarked APRIL 2nd-10th
– $100 per head if entry made at show or received after APRIL 10 (entry may not be in the catalog)
**Please note that all animals exhibited at the Wisconsin Dairy Showcase are required to have an RFID 840 button tag
Show Schedule
Wednesday, April 22
7 am Barns open for set-up and cattle move-in
Thursday, April 23
Barns open for cattle move-in
10 am-3 pm Check in for all breeds, all cattle must be checked in by 3 pm
7 pm Exhibitor meeting
Friday, April 24
9 am WI FFA CDE Dairy Judging Contest – show ring
3 pm Midwest Spring National Red & White Cow Show – Judge: Kyle Natzke
Midwest Spring Guernsey Show – Judge: Shawn Nehls
Saturday, April 25
8 am Midwest Spring National Red & White Heifer Show – Judge: Kyle Natzke
Midwest Spring Brown Swiss Show – Judge: Shawn Nehls
12 noon Midwest Spring National Jersey Show – Judge: Kyle Natzke
2 pm Midwest Spring Ayrshire Show – Judge: Jason Danhof
6 pm (or following breed shows) Badger Dairy Club Showmanship Contest (registration link at right)
Sunday, April 26
8 am Midwest Spring National Holstein Show – Judge: Pierre Boulet
10:30 am Midwest Spring Milking Shorthorn Show – Judge: Jason Danhof
Area Hotels
Spark by Hilton, 102 E. Rusk Avenue, Madison, 608-284-1234 (booking link: Spark by Hilton Madison Central )
Holiday Inn Express & Suites Madison Central, 610 John Nolen Dr, Madison, 608-709-5050 (block available for $159/night – book under Wisconsin Dairy Showcase; booking link: Wisconsin Dairy Show at Holiday Inn Express & Suites Madison Central)
Doubletree by Hilton Madison Downtown, 525 West Johnson, Madison, 608-251-5511 (block available for $169/night – booking link: https://www.hilton.com/en/attend-my-event/msndtdt-wds-a0dcb4b6-4861-420d-820b-fbe1bcf041f1/)
Comfort Inn Madison, 722 John Nolan Drive, Madison, 608-255-7400 | 608-255-3152
Super 8 Hotel – Madison South, 1602 W Beltline Hwy, Madison, 608-571-6180
AmericInn Monona, 101 W Broadway, Monona, 608-467-4791
Avid Monona, 900 W Broadway, Monona, 608-957-7600
Sleep Inn & Suites-Monona, 4802 Tradewinds Pkwy Building A, Madison, (608) 221-8100
MainStay Suites-Monona, 4802 Tradewinds Pkwy Building B, Madison, (608) 740-6753
Wyndham Garden Madison Fitchburg, 2969 Cahill Main, Fitchburg, (608) 571-6326
Camping
Camping is available on the grounds for $35 per night. All camping will be in the designated area in the northeast corner of the parking lot on a first come, first served basis. All campers must be parked in this area and registered with AEC.
Parking
A valid parking pass or electronic payment is required for all vehicles parking at the Alliant Energy Center on Monday-Wednesday of our event. Electronic payment methods accepted are Visa, Mastercard, American Express, Discover, ApplePay, and GooglePay. Current rates are $10 per vehicle per day and $30 per bus per day. Visitors are able to pre-purchase parking online at https://www.alliantenergycenter.com/directions-accommodations/parking or by visiting the Alliant Energy Center website then selecting Visitors, Directions & Parking, and Parking. We highly encourage visitors to pre-purchase parking online as it allows for quicker entry.
